Über Janett Dudda

ÜBER MICH

Ich hasse Wind und Nutella unter den Fingernägeln. Ich mag Flamingos, Gewaltfreie Kommunikation, Klarheit & Struktur, House of Cards, türkis, Milch mit 1/5 Kaffee, die Ostsee, Fresien, Stephen King & Helge Schneider.

13 Jahre habe ich sowohl im Startup als auch im 100-Mio-Dollar-Business gearbeitet.

Seit 2009 berate ich in eigener Praxis Gründer, Unternehmer und Leiter beim Rollenwechsel vom Freund zum Chef und unterstütze sie, effektiv mit ihren Teams zusammen zu arbeiten.

Ich bin Diplom-Psychologin, systemische Beraterin und Therapeutin. Willst du noch mehr über mich erfahren? Auf meinem Blog verrate ich 42 Geheimnisse über mich.

42 GEHEIMNISSE ÜBER MICH

verrate ich auf meinem Blog.

GEHEIMNISSE LÜFTEN

MEINE ERFAHRUNG

seit 04/2017

janettdudda.de

I help founders who hired their first employees or people who became a teamlead to master the role change from being a friend to being the leader

05/2018 - 11/2018

loots.com

Human Relations Consultant

HR processes, recruiting, onboarding, HR admin (Blue Cards, Payroll), OKR

06/2015 - 03/2017

Director of Business Development & Change Management, Spreadshirt

Implementation of organizational change, such as revised corporate structure, processes and tools to make the whole organization more effective. I supported the CEO and CFO in developing the corporate strategy and the creation of vision, mission and company objectives which I rolled out in the whole company.

click to see all of my tasks as Director of Business Development in detail +

Evaluation of new business models and linked business cases

Personal coaching of senior executives

Preparation for upcoming investment cycle

Implementation of company-wide prioritization and project managment standards, e.g. quarterly product prioritization process

Planning & implementation of global e-commerce-projects/programs and visualisation for the whole company

Creation of Strategy Analysis role within department

01/2014 - 05/2015

Parental Leave

Proud mother of a gorgeous girl.

04/2012 - 12/2013

Marketing Director Europe, Spreadshirt

Built up and led the international marketing team and restructured the department with the focus on performance marketing.

Read more about my challenging tasks in this position here +

Responsible for the planning and implementation of the European marketing mix: TV advertising, SEM, social media, newsletter, promotions & campaigns

Improvement of user experience on landing pages

Target group analyses (for EU countries)

Built up team from 4 to 11 people, developed Strategic Marketing role and Country Manager roles for FR, DE, UK, Nordics; developed 3 junior people into team lead role

Detailled tracking of TV advertising and its placements (eg. CPO) and TV KPI definition

Implementation of campaign planning 6 months ahead

Annual order growth: 30%

Annual TV spend: 2 mill.

Annual SEM spend: 8 mill.

09/2010 - 03/2012

Product Manager Backoffice, Spreadshirt

Led a team of 5 Engineers and a Junior Product Manager; implemented Scrum in IT teams, developed Spreadshirt's fulfillment services and the automated vector check

Read more about what I did as a Product Manager here +

Led a team of 5 Engineers and 1 Junior Product Manager

Responsible for implementation of requirements from Production, Customer Service, Designs Service, Finance & Controlling, Apparel, ERP

Implementation of Spreadshirt’s fulfillment services that serve big clients like Disney & Warner

Automation of designs check (resulted in annuals savings of 500k)

Implemented SCRUM in IT teams

Responsible for roadmap creation and prioritization processes

Implementation of external software like newsletter tools and Salesforce

User testing and A/B testing

Concept and development of facebook shop with focus on improving user experience

01/2009 - 08/2010

Head of Global Designs Service, Spreadshirt

Led a global customer care team (with representatives based in Leipzig, Berlin, Boston and Greensburg) with the task to check the printability of by customers uploaded designs; reduced team from 11 to 5 people within 12 weeks due to scaling and automation of processes. Implemented KPI thinking and processes & policies related to copyright law; reduced cost per piece and complaint rate in Production due to improved design pre-press.

04/2007 - 12/2008

Project Manager Customer Service, Spreadshirt

Acted as the right hand of the Customer Service Director, supporting him with strategy, project management and daily business: definition of KPIs; implementation of an error management process between Customer Service and Production; implementation of the net promoter score (NPS) as performance measure; implementation of a global customer satisfaction survey in 10 languages (that is still running and evaluation criterion for customer service representatives)

05/2004 - 03/2007

Customer Service Representative, Spreadshirt

By answering emails and phone calls in English and German language, I received a deep understanding of customers' needs and behaviors. My manager was the best role model ever and so I learned what it means to be a great leader and how to establish a productive and error-friendly culture, even with people working in homeoffice.

further jobs at Shell, Allianz, Universität Leipzig

ENTREPRENEURSHIP